{"id":2022,"date":"2026-04-06T05:00:00","date_gmt":"2026-04-05T20:00:00","guid":{"rendered":"https:\/\/digital-leadx.com\/?p=2022"},"modified":"2026-04-04T10:02:57","modified_gmt":"2026-04-04T01:02:57","slug":"%e3%82%a4%e3%83%b3%e3%83%86%e3%82%a3%e3%83%a1%e3%83%bc%e3%83%88%e3%83%bb%e3%83%9e%e3%83%bc%e3%82%b8%e3%83%a3%e3%83%bc%e3%80%81%e5%ba%83%e5%91%8a%e9%81%8b%e7%94%a8%e5%86%85%e8%a3%bd%e5%8c%96%e3%82%92","status":"publish","type":"post","link":"https:\/\/digital-leadx.com\/?p=2022","title":{"rendered":"\u30a4\u30f3\u30c6\u30a3\u30e1\u30fc\u30c8\u30fb\u30de\u30fc\u30b8\u30e3\u30fc\u3001\u5e83\u544a\u904b\u7528\u5185\u88fd\u5316\u3092\u652f\u63f4\u3059\u308b\u30c7\u30fc\u30bf\u6d3b\u7528\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u3092\u7121\u511f\u63d0\u4f9b\u958b\u59cb"},"content":{"rendered":"

\u5e83\u544a\u904b\u7528\u5185\u88fd\u5316\u306e\u73fe\u72b6\u3068\u8ab2\u984c<\/h2>\n

\u8fd1\u5e74\u3001\u5e83\u544a\u904b\u7528\u306e\u81ea\u52d5\u5316\u6280\u8853\u306e\u9032\u5c55\u306b\u4f34\u3044\u3001\u4f01\u696d\u304c\u5e83\u544a\u914d\u4fe1\u3092\u4ee3\u7406\u5e97\u306b\u59d4\u8a17\u305b\u305a\u3001\u81ea\u793e\u3067\u5185\u88fd\u5316\u3059\u308b\u52d5\u304d\u304c\u52a0\u901f\u3057\u3066\u3044\u307e\u3059\u3002\u5185\u88fd\u5316\u306f\u65bd\u7b56\u5b9f\u884c\u306e\u8fc5\u901f\u5316\u3084\u30b3\u30b9\u30c8\u6700\u9069\u5316\u3092\u53ef\u80fd\u306b\u3059\u308b\u4e00\u65b9\u3067\u3001\u81ea\u793e\u304c\u4fdd\u6709\u3059\u308b1st Party\u30c7\u30fc\u30bf\u306e\u307f\u3067\u306f\u5341\u5206\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3084\u52b9\u679c\u6e2c\u5b9a\u304c\u96e3\u3057\u3044\u3068\u3044\u3046\u8ab2\u984c\u306b\u76f4\u9762\u3059\u308b\u30b1\u30fc\u30b9\u304c\u5897\u52a0\u3057\u3066\u3044\u307e\u3059\u3002\u52a0\u3048\u3066\u30013rd Party Cookie\u306e\u898f\u5236\u5f37\u5316\u304c\u9032\u3080\u4e2d\u3001Cookie\u306b\u4f9d\u5b58\u3057\u306a\u3044\u65b0\u305f\u306a\u30c7\u30fc\u30bf\u6d3b\u7528\u624b\u6cd5\u306e\u78ba\u7acb\u304c\u6c42\u3081\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u30a4\u30f3\u30c6\u30a3\u30e1\u30fc\u30c8\u30fb\u30de\u30fc\u30b8\u30e3\u30fc\u306e\u65b0\u305f\u306a\u652f\u63f4<\/h2>\n

\u30a4\u30f3\u30c6\u30a3\u30e1\u30fc\u30c8\u30fb\u30de\u30fc\u30b8\u30e3\u30fc\u306f\u3053\u308c\u307e\u3067\u3001\u56fd\u5185DMP\u5e02\u5834\u5c0e\u5165\u30b7\u30a7\u30a2No.1\u306e\u30c7\u30fc\u30bf\u6d3b\u7528\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u300cIM-DMP\u300d\u304a\u3088\u3073\u300cIM-UID\u300d\u3092\u63d0\u4f9b\u3057\u3001\u30c7\u30fc\u30bf\u6d3b\u7528\u3092\u901a\u3058\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u3092\u884c\u3063\u3066\u304d\u307e\u3057\u305f\u3002\u4eca\u56de\u306e\u65b0\u30b5\u30fc\u30d3\u30b9\u3067\u306f\u3001\u7d0410\u5104\u4ef6\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30c7\u30fc\u30bf\u3068\u30c7\u30fc\u30bf\u6d3b\u7528\u30ce\u30a6\u30cf\u30a6\u3092\u4f01\u696d\u306e\u904b\u7528\u30d7\u30ed\u30bb\u30b9\u306b\u7d44\u307f\u8fbc\u307f\u3001\u5e83\u544a\u904b\u7528\u5185\u88fd\u5316\u306b\u304a\u3051\u308b\u300c\u30c7\u30fc\u30bf\u6d3b\u7528\u74b0\u5883\u300d\u306e\u8a2d\u8a08\u30fb\u69cb\u7bc9\u30fb\u5b9f\u884c\u307e\u3067\u3092\u652f\u63f4\u3057\u307e\u3059\u3002<\/p>\n

\u3053\u306e\u652f\u63f4\u306b\u3088\u308a\u3001\u81ea\u793e\u30c7\u30fc\u30bf\u3060\u3051\u3067\u306f\u56f0\u96e3\u3060\u3063\u305f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u914d\u4fe1\u3084\u52b9\u679c\u6e2c\u5b9a\u3001\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u5206\u6790\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u30c6\u30ec\u30d3\u30c7\u30fc\u30bf\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u30c7\u30fc\u30bf\u3001\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30c7\u30fc\u30bf\u3001\u305d\u3057\u3066\u72ec\u81ea\u306eID\u57fa\u76e4\u300cIM-UID\u300d\u3092\u6d3b\u7528\u3057\u305f\u30dd\u30b9\u30c8Cookie\u5bfe\u5fdc\u65bd\u7b56\u307e\u3067\u5b9f\u884c\u3067\u304d\u307e\u3059\u3002\u30c7\u30fc\u30bf\u6d3b\u7528\u6226\u7565\u306e\u7b56\u5b9a\u304b\u3089\u65bd\u7b56\u5b9f\u884c\u3001\u5206\u6790\u30fb\u6539\u5584\u307e\u3067\u304c\u7121\u511f\u3067\u63d0\u4f9b\u3055\u308c\u307e\u3059\u3002<\/p>\n

\u30b5\u30fc\u30d3\u30b9\u306e\u4e3b\u306a\u7279\u9577<\/h2>\n

\u56fd\u5185\u6700\u5927\u7d1a\u30fb\u7d0410\u5104\u4ef6\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30c7\u30fc\u30bf\u6d3b\u7528<\/h3>\n

\u30c6\u30ec\u30d3\u8996\u8074\u30c7\u30fc\u30bf\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u30c7\u30fc\u30bf\u3001\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30c7\u30fc\u30bf\u306a\u3069\u3001\u5e83\u544a\u5a92\u4f53\u304c\u4fdd\u6709\u3057\u3066\u3044\u306a\u3044\u591a\u69d8\u306a\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3001\u81ea\u793e\u30c7\u30fc\u30bf\u3060\u3051\u3067\u306f\u30ea\u30fc\u30c1\u3067\u304d\u306a\u3044\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u3078\u306e\u914d\u4fe1\u6700\u9069\u5316\u3092\u652f\u63f4\u3057\u307e\u3059\u3002\u307e\u305f\u3001\u30dd\u30b9\u30c8Cookie\u6642\u4ee3\u306b\u5bfe\u5fdc\u3057\u305f\u72ec\u81ea\u306eID\u57fa\u76e4\u300cIM-UID\u300d\u306b\u3088\u308a\u3001Cookie\u306b\u4f9d\u5b58\u3057\u306a\u3044\u30c7\u30fc\u30bf\u6d3b\u7528\u3082\u5b9f\u73fe\u3057\u307e\u3059\u3002<\/p>\n

\u30c7\u30fc\u30bf\u6d3b\u7528\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u3092\u7121\u511f\u63d0\u4f9b<\/h3>\n

\u30c7\u30fc\u30bf\u6d3b\u7528\u306b\u95a2\u3059\u308b\u5e83\u544a\u904b\u7528\u306e\u6226\u7565\u7b56\u5b9a\u3001\u65bd\u7b56\u306e\u8a2d\u8a08\u3001\u6539\u5584\u63d0\u6848\u306a\u3069\u306e\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u3092\u7121\u511f\u3067\u63d0\u4f9b\u3057\u307e\u3059\u3002\u300c\u3069\u306e\u30c7\u30fc\u30bf\u3092\u3069\u306e\u3088\u3046\u306b\u6d3b\u7528\u3059\u3079\u304d\u304b\u300d\u3068\u3044\u3046\u521d\u671f\u6bb5\u968e\u304b\u3089\u4f34\u8d70\u578b\u3067\u652f\u63f4\u3059\u308b\u305f\u3081\u3001\u30c7\u30fc\u30bf\u6d3b\u7528\u306e\u77e5\u898b\u304c\u793e\u5185\u306b\u4e0d\u8db3\u3057\u3066\u3044\u308b\u4f01\u696d\u3067\u3082\u5b89\u5fc3\u3057\u3066\u5185\u88fd\u5316\u306b\u53d6\u308a\u7d44\u3080\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n

\u30b7\u30f3\u30d7\u30eb\u306a\u6599\u91d1\u4f53\u7cfb<\/h3>\n

\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u8cbb\u7528\u306f\u7121\u511f\u3067\u3001\u5b9f\u969b\u306b\u5229\u7528\u3057\u305f\u30c7\u30fc\u30bf\u306e\u5229\u7528\u91cf\u306b\u5fdc\u3058\u305f\u8ab2\u91d1\u4f53\u7cfb\u304c\u63a1\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u521d\u671f\u8cbb\u7528\u3092\u6291\u3048\u3064\u3064\u3001\u4f01\u696d\u306e\u9032\u6357\u306b\u5408\u308f\u305b\u3066\u5fc5\u8981\u306a\u30c7\u30fc\u30bf\u3092\u5fc5\u8981\u306a\u5206\u3060\u3051\u67d4\u8edf\u306b\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002<\/p>\n

\u3054\u5229\u7528\u306e\u6d41\u308c<\/h2>\n
    \n
  1. STEP 1\uff1a\u30d2\u30a2\u30ea\u30f3\u30b0\u30fb\u8ab2\u984c\u6574\u7406<\/strong>
    \n\u73fe\u5728\u306e\u5e83\u544a\u904b\u7528\u4f53\u5236\u3084\u8ab2\u984c\u3001\u5185\u88fd\u5316\u306e\u76ee\u6a19\u3092\u30d2\u30a2\u30ea\u30f3\u30b0\u3057\u3001\u6700\u9069\u306a\u30c7\u30fc\u30bf\u6d3b\u7528\u30d7\u30e9\u30f3\u3092\u63d0\u6848\u3057\u307e\u3059\u3002<\/li>\n
  2. STEP 2\uff1a\u30c7\u30fc\u30bf\u6d3b\u7528\u6226\u7565\u306e\u7b56\u5b9a\uff08\u7121\u511f\uff09<\/strong>
    \n\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u304c\u3001\u6d3b\u7528\u3059\u3079\u304d\u30c7\u30fc\u30bf\u306e\u7a2e\u985e\u3001\u65bd\u7b56\u306e\u8a2d\u8a08\u3001KPI\u306e\u8a2d\u5b9a\u3092\u652f\u63f4\u3057\u307e\u3059\u3002<\/li>\n
  3. STEP 3\uff1a\u30c7\u30fc\u30bf\u63d0\u4f9b\u30fb\u65bd\u7b56\u5b9f\u884c<\/strong>
    \n\u5fc5\u8981\u306a\u30c7\u30fc\u30bf\u306e\u63d0\u4f9b\u3092\u958b\u59cb\u3057\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u914d\u4fe1\u3084\u52b9\u679c\u6e2c\u5b9a\u306a\u3069\u306e\u65bd\u7b56\u3092\u5b9f\u884c\u3057\u307e\u3059\u3002<\/li>\n
  4. STEP 4\uff1a\u5206\u6790\u30fb\u6539\u5584<\/strong>
    \n\u65bd\u7b56\u306e\u7d50\u679c\u3092\u5206\u6790\u3057\u3001\u7d99\u7d9a\u7684\u306a\u6539\u5584\u63d0\u6848\u3092\u884c\u3044\u307e\u3059\u3002<\/li>\n<\/ol>\n

    \u4eca\u5f8c\u306e\u5c55\u671b<\/h2>\n

    \u30a4\u30f3\u30c6\u30a3\u30e1\u30fc\u30c8\u30fb\u30de\u30fc\u30b8\u30e3\u30fc\u306f\u4eca\u5f8c\u3082\u3001\u30c7\u30fc\u30bf\u6d3b\u7528\u306e\u5c02\u9580\u5bb6\u96c6\u56e3\u3068\u3057\u3066\u3001\u56fd\u5185\u6700\u5927\u7d1a\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30c7\u30fc\u30bf\u3068\u9ad8\u5ea6\u306a\u5206\u6790\u6280\u8853\u3092\u6d3b\u304b\u3057\u3001\u4f01\u696d\u306e\u8ab2\u984c\u89e3\u6c7a\u306b\u8ca2\u732e\u3059\u308b\u65b0\u305f\u306a\u30b5\u30fc\u30d3\u30b9\u306e\u958b\u767a\u306b\u53d6\u308a\u7d44\u3080\u65b9\u91dd\u3067\u3059\u3002<\/p>\n

    \u682a\u5f0f\u4f1a\u793e\u30a4\u30f3\u30c6\u30a3\u30e1\u30fc\u30c8\u30fb\u30de\u30fc\u30b8\u30e3\u30fc\u306b\u3064\u3044\u3066<\/h2>\n

    \u30a4\u30f3\u30c6\u30a3\u30e1\u30fc\u30c8\u30fb\u30de\u30fc\u30b8\u30e3\u30fc\u306f\u3001\u300c\u4e16\u306e\u4e2d\u306e\u3055\u307e\u3056\u307e\u306a\u9818\u57df\u306b\u304a\u3051\u308b\u3001\u30c7\u30fc\u30bf\u3092\u4f7f\u3063\u305f\u52b9\u7387\u5316\u300d\u3092\u30df\u30c3\u30b7\u30e7\u30f3\u306b\u63b2\u3052\u3001\u56fd\u5185DMP\u5e02\u5834\u5c0e\u5165\u30b7\u30a7\u30a2No.1\u306e\u30c7\u30fc\u30bf\u6d3b\u7528\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u300cIM-DMP\u300d\u3068\u300cIM-UID\u300d\u3092\u4fdd\u6709\u3059\u308b\u30c7\u30fc\u30bf\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ab\u30f3\u30d1\u30cb\u30fc\u3067\u3059\u3002\u7d0410\u5104\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30c7\u30fc\u30bf\u3068\u9ad8\u5ea6\u306a\u5206\u6790\u6280\u8853\u3092\u7d44\u307f\u5408\u308f\u305b\u305f\u30c7\u30fc\u30bf\u6d3b\u7528\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u63d0\u4f9b\u30fb\u69cb\u7bc9\u652f\u63f4\u3001\u304a\u3088\u3073\u30c7\u30fc\u30bf\u6d3b\u7528\u306b\u95a2\u3059\u308b\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

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